Case study: B2B PR Agency for - Landor
Part of WPP, Landor is a global brand consultancy with an enviable track record in enhancing both global and local brands in a wide variety of sectors.
Our B2B PR agency approach called the Book of Ideas enabled us to develop high quality thought-leadership and media relations based on Landor’s insights and research.
Over five years our international B2B PR agency media programme delivered an average of 60 pieces of proactively placed coverage a year of which 20 per cent were national media articles and broadcast interviews.
For example we secured coverage on BBC News, ITV News, The Times, Forbes, CNBC, Reuters, The Guardian and a wealth of regular trade media exposure.
“The team at Simpatico PR has delivered great media exposure for Landor Associates in the UK and international business press as well as broadcast media. They’ve also helped us target the media in a variety of markets and develop original thought leadership ideas.”
Eimear Hunter, Executive Director, Business Development & Marketing
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