Case study: B2B PR Agency for - Kepler
Our B2B PR agency programme with Kepler has included developing a multi-channel B2B thought-leadership and business development projects designed to build awareness amongst key customer audiences.
We’ve leveraged our digital marketing expertise to create sustained media exposure, positioning the agency at the heart of the debate about the future of the industry.
We created landmark PR moments through a series of in-depth international industry reports delivering proactive media relations and thought leadership in UK, US and APAC.
For example, we created an industry guide for brands considering taking their programmatic advertising in-house which resulted in the agency winning three seven-figure clients.
Based around international research asking CMOs about their future media investment needs, our B2B PR agency role included designing the study, commissioning the research agency, writing the report, presenting the findings at the launch event and executing PR and content across APAC, UK and US media.
We engaged multiple journalists with the issues the research raised and achieved coverage across UK, US and APAC media.
Elsewhere, our proactive media relations is making Kepler one of the most quoted and listened to voices in digital marketing.
Our brief now covers UK, APAC and US media relations and content development.
Direct support for business development and prospect nurturing.
Coverage includes regualr exposure in titles such as ClickZ, Adexchanger, Mediapost, The Drum UK and US, Campaign UK and US, Digiday, Exchangewire, Media Leader and many others.
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