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Strategy, Creativity,
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WE ARE A BUSINESS PR AGENCY FOUNDED BY BUSINESS JOURNALISTS. WE DELIVER A FUSION OF INTELLIGENT MEDIA RELATIONS, CONTENT CREATION AND PROACTIVE PR STRATEGIES THAT ADD VALUE.

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Simpatico Pr
Content & Technology
We recognise that businesses in many sectors are facing unprecedented change and that technology and content are integral to effective corporate communications. In this rapidly changing world, we can help you create a credible narrative that will tell your story and enhance your corporate profile by generating:
  • •   IDEAS THAT SHAPE OPINIONS
  • •   CONTENT THAT ENGAGES AND INFLUENCES
  • •   CONSISTENT POSITIVE EXPOSURE
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It's now easier than ever to integrate owned, earned and paid media channels, yet earned activity still tends to operate apart from the wider marketing mix. In the first of a two-part series following Gorkana's recent 'The rise of earned media' debate, we ask: what is the case for integration, and should PR lead the charge?
Posted on Feb 27, 2017
We could see 80% of businesses adopt chatbots by 2020. If that's to happen, what should businesses consider now to ensure that this new interface adds value, not risk?
Posted on Feb 20, 2017
Aldi has been announced as the UK’s fifth biggest retailer, knocking Waitrose and Co-Op down the pecking order and still boasting a higher rate of growth than the rest of the field. How did it go from being an outside runner to a major disruptor in five short years?
Posted on Feb 10, 2017
Winter has come, and so have the Christmas ads. We at Simpatico picked out a few of our favourites...
Posted on Dec 06, 2016
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