Our B2B PR programme has helped establish amp as a world-leading audio branding consultancy working with global enterprises. Our role as a B2B PR agency has been to help amp explain its approach to building audio strategies for brands enabling them to engage consumers more effectively. Amp’s holistic approach to audio branding works across many different touch points from advertising, digital UX, point of sale and the increasingly important search and interaction with brands via smart speakers. As well as developing a series of thought-leadership articles explaining the importance of audio branding in our digital age, our B2B PR programme included launching amp’s Best Audio Brands Ranking – a global index of audio brand performance generating coverage in business media around the world.